How do you develop an awareness campaign that communicates the vital role of the Nuclear Decommissioning Authority (NDA), while showcasing the benefits and opportunities of the group for both graduates and highly qualified specialist hires?
Solution
A dynamic collaboration with the lead Communications and HR teams, and the resulting development of the ‘Say hello to’ concept – a flexible narrative that introduces individuals, their expertise, and roles, while presenting the breadth of the NDA group, its benefits, and locations.
What we did
- Employee cultural engagement
- Strategy, concept and creative development
- PTC filming
- AV animation
- Website development
- Social media launch assets
- Content strategy
“A big thank you to you and the team for getting us to launch today. I know it’s a project that’s had some challenging moments, but I’ve really appreciated the support.”
Head of Brand and Marketing Communications, Nuclear Decommissioning Authority
