Soldiers queuing to board helicopter

Challenge

Communicate how the ATLAS Consortium has provided the MOD with the Defence Information Infrastructure (DII), a single, secure and unified IT system, the largest of its kind in Europe. Provide an explanation of who ATLAS were and what DII stood for, and highlight the great things it helped to achieve.

Solution

As part of a wider brand repositioning exercise and integrated communications programme, provide a simple, engaging and interactive online experience telling the ATLAS and DII story. Strip away the usual IT and Government jargon, structure and complexities, and tell their story in a simple and compelling way, championing successes in the context of the challenges faced, in a way that everyone can understand.