Actizone: Clean and simple

Computer generated microscopic particles

Challenge

Byotrol has developed a hygiene technology solution to clean and disinfect that is a game changer in its market sector, challenging the leading cleaning brands. Develop a channel to communicate this innovation. 

Solution

In launching a new brand, Actizone, it was important to tell the product story simply. The key messages demonstrate new standards in technology and performance. The product itself is unique in that it provides long-lasting hygiene standards even when dry, for up to 24 hours. Most market leaders effectively clean, but once dry they don’t offer the same level of protection. Our solution was to create a simple website to both educate consumers and identify trading partners by reinforcing the major benefits that Actizone offers. 

Actizone logo
Hand wiping surface with cloth
Actizone product mock-ups
Actizone website screenshot showing photo of child in bath with mother
Actizone publication spread

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