With mobile devices (phones and tablets) outstripping the use of desktop for browsing the internet, you don’t need to be a rocket scientist to know that it’s a trend that’s set to continue. No longer can you simply get away with putting a tick in a box to say you’ve got a website – that’s just not going to cut it in the 21st century. You need to move with the times, and so does your website!
So, what exactly is a responsive website?
A responsive website is one that detects the type of device a visitor is using, whether that’s a smartphone, a tablet, or a desktop computer. It then responds accordingly by adjusting to the screen size of the device, delivering a streamlined experience for mobile and desktop users alike.
How can I test if my website’s responsive?
Simply drag your browser window across to narrow the size of the window, if all the elements stay visible then you’re responsive. If all the elements on the page (images and text) don’t adjust to the size of the window, then sadly your website’s not responsive. Unfortunately, the message that this sends out is that your company’s not responsive to the demands of today’s customers.
Why is it important to have a responsive website?
Here are just a few reasons:
- Search engines prefer responsive websites
Major search providers such as Google, Yahoo and Bing give precedence to mobile-friendly websites, because they offer a better user experience.
- Mobile phone use is increasingly on the rise
A tipping point has now been reached – mobile phone usage now outstrips desktop usage. Over half of Google searches now originate from smartphones and tablets.
- You’ll save time and money
Only having one website to manage, rather than a desktop and mobile version will save you valuable time and money and probably cause you a few less headaches.
- To future proof yourself
No matter what new technology appears over the horizon, having a responsive website will help you to deliver a streamlined user experience, regardless of the technology being used.
How do I make my website responsive?
Talk to us here at Forepoint, we’ll be able to advise you about what needs to be done.