Chitty, chitty, hush, hush
As designers, our task involves not only answering a brief as creatively as possible, but as effectively as possible too. This means that we have to consider how our designs will be received, how effective they will be in achieving their aims and if there are any other factors that may alter their effectiveness. So it was with interest that I watched the video clip on the BBC website (see the link below) debating what an electric car should sound like.... continue reading

